Jeff Jarvis skriver en svidande kritik av Rupert Murdoch i The Guardian. Det handlar om Murdochs försök att skapa onlineprenumeration till Times tidningar:

Rupert Murdoch has declared surrender. The future defeated him.

By building his paywall around Times Newspapers, he has said that he has no new ideas to build advertising. He has no new ideas to build deeper and more valuable relationships with readers and will send them away if they do not pay. Even he has no new ideas to find the efficiencies the internet can bring in content creation, marketing, and delivery.

Instead, Murdoch will milk his cash cow a pound at a time, leaving his children with a dry, dead beast, the remains of his once proud if not great newspaper empire.

Förutom Jarvis intressanta och initierade analys är kommentarerna otrolig spännande.

Be Sociable, Share!

• 

One Response to “Patetiska Paywall”

1. Tweets that mention Techrisk » Patetiska Paywall -- Topsy.com says:

   March 27, 2010 at 6:52 pm

   [...] This post was mentioned on Twitter by Mathias Klang. Mathias Klang said: New blog post: Patetiska Paywall http://techrisk.se/?p=1668 [...]